TikTok’s Instagram Competitor App is Closer than Ever

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It is no news that TikTok is working on an Instagram competitor, but the app is now getting close to being released, TechCrunch reports. It looks like the app will be called TikTok Notes according to screenshots shared by some users.

In the last few days, some TikTok users received pop-up notifications that a new app, TikTok Notes, “is coming soon!” TikTok also added that “your existing and future public TikTok photo posts will be shown on TikTok Notes.”

In a statement, TikTok confirmed to TechCrunch that the app is still being developed but did not confirm an available date. “As part of our continued commitment to innovating the TikTok experience, we’re exploring ways to empower our community to create and share their creativity with photos and text in a dedicated space for those formats,” a spokesperson said.

In a related event, a TikTok-owned photo URL is now showing a piece of marketing information telling visitors “Opening in TikTok Notes.”  In April, a code found in TikTok revealed an APK file related to the photo app.

The competition is well documented between Meta’s Instagram and ByteDance’s TikTok. Instagram started as a photo app but later added videos and Reels to compete with TikTok. In August 2022, Instagram head, Adam Mosseri confirmed the company’s shift from a photo app to a video-based app.

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