YouTube has announced the release of YouTube Create, a new app for mobile creators. The app is still in beta but is available to creators in the U.S., UK, France, Germany, South Korea and Indonesia.
“The app offers video editing tools including precision editing and trimming, automatic captioning, voiceover capabilities and access to a library of filters, effects, transitions and royalty-free music with beat matching technology so that creators can produce their next YouTube video without relying on complex editing software. All this, right from their mobile phones.” YouTube shared in a blog post on Thursday.
Since launching Shorts in 2020, YouTube says views from the short-form content have now risen to 70 billion views daily from 2 billion. YouTube hopes the launch of the new app will inspire mobile creators to create more Shorts. YouTube isn’t the only video platform to release a separate app. In 2020, ByteDance, the parent company of TikTok released CapCut, a separate app which lets users share videos to TikTok.
The app is only available on Android for now, but YouTube says iOS support is coming in 2024.
Apart from the YouTube Create app, the company also announced some new AI-powered features coming to the platform. Next year, YouTube plans to roll out AI-powered insights in Studio, assistive search in Creator Music, and integration of Aloud with automatic dubbing. Later this year, the company will begin testing Dream Screen – “a new experimental feature that allows you to create AI-generated video or image backgrounds to your Shorts simply by typing an idea into a prompt.”